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FOYER ADIDAS HQ

Medium: concept & design of brand staging in the reception building
Client: adidas Group
Year: 2014

This design for an extensive brand staging in the central reception building of the sporting goods group in Herzogenaurach won first place in the two-phase pitch. However, the design was never realized due to a corporate restructuring. Collaboration with the Berlin raumHOCH agency for spatial and digital communication.

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